Elite Eyewear is a premium eyewear brand that blends timeless elegance with modern innovation. The goal was to create a refined and distinctive brand identity that appeals to fashion-conscious consumers looking for both style and functionality in their eyewear.
For this project, I developed a luxurious and minimalist branding and packaging design that reflects the brand’s high-end positioning. The visual identity features sleek typography, subtle metallic accents, and a sophisticated color palette, ensuring a premium and memorable presence. Packaging was designed to enhance the unboxing experience, reinforcing the brand’s commitment to quality and craftsmanship.